They then receive a text message on their phone with a direct link to download the app. Here you go for the advantages. Ok, not really my skills: I kind of struggled understanding enough of it to explain that here, and was lucky to get some help from my friend Gwendal Mahe and also from the great team at GetMaid. Start by signing up for free on Twilio and downloading their library here. How much is it going to cost you? It seems that Twilio can be used to send texts to users in most places of the world, and pricing differs from country to country.
You can check out their prices here. If your users generate revenues paid app, in-app purchases, etc. What exactly should you send to your future users? Like I said above, either one link per store App Store, Google Play or a single link where the device used will be detected and the user automatically directed to the right store. For that last option, you can use the Mobile Detect php class really easy to implement. What I really like on the Path website besides the fact that they integrated an actual video of the app being used and their website is responsive is that they give some instructions: users can either download the app through their browser, or receive the text message with the link.
They also included both the App Store and Google Play badges, just in case. You might also want to check out the following video presentation on mobile app distribution, made by Rob Spectre from Twilio. There are other ways you could use their service for your app marketing offline marketing, sharing within the app, etc.
No matter how great your app is, or how good your copywriting or design is…without a clear call-to-action to get visitors to download your app or get notified of its launch , your app website or landing page loses all its interest. Make sure you make it easy for potential users to find and download your app. Consider trying app download buttons and mobile app distribution via SMS to see if they increase downloads.
Have you noticed significant a significant download increase or decrease by changing your call-to-action? Have you tried mobile app distribution with Twilio yet, or know of any good services that allow the same thing?
Share your experience in the comments! Hi, Sylvain. I agree this is a great article, very easy to understand and thorough. I do have some questions though. Earn Open Badges to represent your identity, interests, competences and achievements across the web. Use Badge Wallet App for uploading evidence to support your achievements. Download Badge Wallet App.
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